Sony Bravia 43" 4K Ultra HD HDR LCD Smart TV | KD43X81JU

Save 22%
Original Price €999,00
Current Price €779,00
Included in this price is a recycling charge of €5
4K HDR Processor X1

The powerful processor uses advanced algorithms to cut noise and boost detail. With an even clearer 4K5 signal, everything you watch is closer to 4K resolution, full of life-like colour and contrast.

Triluminos Pro

TVs with a wide colour gamut and unique Triluminos Pro algorithm can detect colour from saturation, hue and brightness to reproduce natural shades in every detail. You'll enjoy colours that are closer to those seen in the real world.

Check out the video:
Object-Based HDR Remaster

With Object-based HDR Remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures and more realistic pictures.

4K X-Reality Pro

See glorious 4K pictures, rich with real-world detail and texture, exclusively powered by our 4K HDR processor X1. Images filmed in 2K and even Full HD are upscaled close to 4K resolution by 4K X-Reality PRO using a unique 4K database.

Motionflow XR

Enjoy smooth and sharp details even in fast-moving sequences with Motionflow XR. This innovative technology creates and inserts extra frames between the original ones. It compares key visual factors on successive frames, then calculates the split second of missing action in the sequences. Some models also include black-frame insertion for a blur-free and truly cinematic look.

X-Balanced Speaker

Designed to complement the sound quality and slimness of the TV with its unique new shape, our X-Balanced Speaker drives movies and music with clear sound.

Google TV

Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organized into topics and genres based on what interests you.

Works with Ok Google

Connect to a Google Assistant-enabled device for hands-free control of your Sony TV. You can find and cast your favourite videos to your Sony TV, all with just your voice. Just start with, "Ok Google."

Voice Search

Find your favourite content faster than ever using the power of your voice. With Voice Search, there’s no more complicated navigation or tiresome typing you just have to ask.

Works With Apple Airplay / Apple Homekit

With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from Apple TV app, your favourite apps, or even Safari. Share your photos with everyone in the room.

Smart Remote

All your connected devices can be controlled with our smart commander. One button access to video on demand services brings shows and movies into your room in seconds.

Chromecast Built-in

Chromecast lets you cast your favourite videos, games and apps from your mobile device, in full quality, to your Chromecast built in TV. Just one tap of the Cast button on your Android or iOS screen is all you need to supersize the things you love. Cast your content then continue browsing on your phone or tablet.10

2-Way Multi-Position Stand

A versatile 2-way stand gives you the choice of a standard setting that focuses you on the picture or a narrow setting for smaller shelves.13

Dolby Vision and Dolby Atmos

Enjoy cinematic thrills at home. Dolby Vision brings scenes vividly to life for authentic viewing, while Dolby Atmos fills the room with immersive surround sound.

Light Sensor

On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This TV includes a light sensor that optimises picture brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones so you get the perfect view.

Ambient Optimisation
Sit back and enjoy an enthralling viewing experience. Our unique ambient optimisation technology with light sensor automatically adjusts picture and sound to your environment.
Sound Optimisation for Your Room

Sound experience can change depending on your room environment. Curtains, for example, absorb sound while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This TV detects objects and reproduces sound that’s enhanced and optimised to your room.

Includes:
  • AC Power Cord
  • Batteries
  • Table Top Stand
  • Voice Remote Control
Picture Processing:
  • HDR (High Dynamic Range) Compatibility: (HDR10,HLG,Dolby Vision)
  • Picture Processor: 4K HDR Processor X1
  • Clarity Enhancement: 4K X-Reality PRO
  • Colour Enhancement: Live Colour Technology, TRILUMINOS PRO
  • Contrast Enhancement: Dynamic Contrast Enhancer, Object-based HDR remaster
  • Motion Enhancer (Native Hz): Motionflow XR 400Hz/480Hz (Native 50/60Hz), Auto mode
  • Video Signal Support: HDMI signal :4096x2160p(24,50,60Hz), 3840x2160p(24,25,30,50,60Hz), 1080p(30,50,60Hz), 1080/24p, 1080i(50,60Hz), 720p(30,50,60Hz), 720/24p, 576p, 480p
  • Picture Modes: Vivid,Standard,Cinema,Game,Graphics,Photo,Custom,Dolby Vision Bright,Dolby Vision Dark
  • Sensor: Light
Ports and Connection:
  • Wi-Fi Standard: Wi-Fi Certified 802.11a/b/g/n/ac
  • Ethernet Inputs: 1(Side)
  • Bluetooth Profile Support: version 4.2;HID (mouse/keyboard connectivity)/HOGP (Low Energy device connectivity)/SPP(Serial Port Profile)/A2DP (stereo audio) 3/AVRCP (AV remote control)
  • Chromecast Built-In
  • Apple Airplay
  • Apple Homekit
  • RF Terrestrial/Cable) Connection Input(S): 1(Side)
  • IF (Satellite) Connection Input(S): 1(Side)
  • Composite Video Input(S): 1(Side, Mini jack)
  • HDMI Inputs Total: 4(4Side)
  • HDCP: HDCP2.3(for HDMI 1/2/3/4)
  • HDMI-CEC
  • Features Specified In HDMI2.1: eARC
  • HDMI Audio Return Channel (ARC): (eARC/ARC)
  • Digital Audio Output(S): 1(Side)
  • Headphone Output(S): 1(Side)
  • USB Ports: 2(Side)
  • USB Drive Format Support: FAT16/FAT32/exFAT/NTFS
Sound (Speakers and Amplifier):
  • Audio Power Output: 10W + 10W
  • Speaker Type: Bass Reflex Speaker X-Balanced Speaker
  • Speaker Configuration: Full Range (Bass Reflex) x 2
Sound (Processing):
  • Dolby Audio Format Support: Dolby Audio, Dolby Atmos
  • DTS audio format support: DTS Digital Surround
  • Acoustic Auto Calibration: Room Compensation
Power and Energy Saving:
  • Annual Energy Consumption: 60kWh/1000h
  • Power Consumption (In Standby): 0.50 W
  • Power Consumption (Networked Standby Mode) – Terminals: 2.00W(Wi-Fi) / 2.00W(LAN) / 1.0W(Bluetooth)
Built-in Tuner:
  • Number Of Tuners (Terrestrial/Cable): 1(Digital/Analog)
  • Number Of Tuners (Sat): 1
  • Tv System (Analog): B/G,D/K,I
  • Tuner Channel Coverage (Analog): 45.25MHz-863.25MHz(Depend on country selection)
  • Tv System (Digital Terrestrial): DVB-T/T2
  • Tuner Channel Coverage (Digital Terrestrial): VHF/UHF(Depend on country selection)
  • Tv System (Digital Cable): DVB-C
  • Tuner Channel Coverage (Digital Cable): VHF/UHF/cable(Depend on country selection)
  • Tv System (Digital Sat): DVB-S/S2
  • Tuner Channel Coverage (Digital Sat): Intermediate Frequency 950-2150MHz
  • CI+
  • Screen Reader
Product Features:
  • Direct LED back light
  • Frame dimming
  • Internet browser: Vewd
  • Application store: Google play store
  • On/off timer
  • Sleep timer
  • Auto calibration with calman
  • Dynamic backlight control



Videos

Features

4K HDR processor X1™
4K HDR processor X1™
Our powerful processor uses advanced algorithms to cut noise and boost detail. With an even clearer 4K
1
 signal, everything you watch is closer t...
more
TRILUMINOS PRO™
TRILUMINOS PRO™
Our TVs with a wide colour gamut and unique TRILUMINOS PRO™ algorithm can detect colour from saturation, hue and brightness to reproduce natural shade...
more
Object-based HDR Remaster
Object-based HDR Remaster
With Object-based HDR Remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is on...
more
4K X-Reality™ PRO
4K X-Reality™ PRO
See glorious 4K pictures, rich with real world detail and texture, exclusively powered by our 4K HDR processor X1™. Images filmed in 2K and even Full ...
more
Motionflow™ XR
Motionflow™ XR 
Enjoy smooth and sharp details even in fast-moving sequences with Motionflow™ XR. This innovative technology creates and inserts extra frames between ...
more
X-Balanced Speaker
X-Balanced Speaker
Designed to complement the sound quality and slimness of the TV with its unique new shape, our X-Balanced Speaker drives movies and music with clear sound. 
Google TV™
Google TV™
Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organized into topics and genres based on what intere...
more
Voice Search
Voice Search
Find your favourite content faster than ever using the power of your voice. With Voice Search, there’s no more complicated navigation or tiresome typi...
more
Works with Ok Google
Works with Ok Google
Connect to a Google Assistant-enabled device for hands-free control of your Sony TV. You can find and cast your favourite videos to your Sony TV, all ...
more
Works with Apple AirPlay / Apple HomeKit<sup>6</sup>
Works with Apple AirPlay / Apple HomeKit
6
With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from Apple TV app, ...
more
Chromecast built-in
Chromecast built-in
Chromecast lets you cast your favourite videos, games and apps from your mobile device, in full quality, to your Chromecast built in TV. Just one tap ...
more
Smart Remote
Smart Remote
All your connected devices can be controlled with our smart commander. One button access to video on demand services brings shows and movies into your...
more
2-way multi-position stand
2-way multi-position stand
A versatile 2-way stand gives you the choice of a standard setting that focuses you on the picture or a narrow setting for smaller shelves.
10
Light Sensor
Light Sensor 
On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This TV includes a li...
more
Dolby Vision® and Dolby Atmos®
Dolby Vision® and Dolby Atmos® 
Enjoy cinematic thrills at home. Dolby Vision® brings scenes vividly to life for authentic viewing, while Dolby Atmos® fills the room with immersive s...
more
Ambient Optimisation
Ambient Optimisation
Sit back and enjoy an enthralling viewing experience. Our unique ambient optimisation technology with light sensor automatically adjusts picture and s...
more
Sound optimisation for your room
Sound optimisation for your room
Sound experience can change depending on your room environment. Curtains, for example, absorb sound while objects in front of the TV can disturb the p...
more